A Machine Embroidery Digitizing Journey: Maureen Hochdorf’s Creative Story

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Maureen Hochdorf’s machine embroidery digitizing journey is a perfect example of how creativity, curiosity, and personal passion can turn into a meaningful embroidery business. A family travel creator turned designer, Maureen draws inspiration from her travels, motherhood, and everyday family moments to create embroidery designs she truly loves. In this interview, she shares how her machine embroidery digitizing journey began, what motivated her to learn digitizing, and how her experience with Hatch Embroidery helped her bring the designs in her head to life.


Can you tell me a little bit about yourself?

I'm Maureen, a family travel creator who recently started an embroidery business focusing on travel and mom designs. I currently live with my husband, daughter, and dog in Scottsdale, Arizona after living overseas for 20 years. 


machine embroidery digitizing journey



How long have you been doing machine embroidery?

I have been doing machine embroidery for about about a year and a half. 

What made you start digitizing?

I started out buying designs from mainly Etsy digitizers, but I quickly realized that they weren't living up to my expectations. I wanted to be able to bring the designs I had in my head to life, so I decided to learn how to digitize.

What inspires you when you create your designs?

Most of my designs come from trips we have taken as a family or things my daughter loves. Plus Star Wars - we love Star Wars in my family, so I like to create SW designs just for us. 



What has been your experience with Hatch Embroider like?

It's been great! I started by taking courses in the Academy to learn all the basics. Then I began by fire and trial, and anything I needed help with, I went back to the courses. I still want to learn patches, so that is my next learning course. :) 

Maureen's Top 10 Reasons Hatch Embroidery Digitizing Software Is Worth It


What are your favorite tools & features in the software?

There are so many great tools and features in Hatch - it's hard to choose just a few. I love that it's super easy to learn - some platforms are not as user friendly as Hatch is. The auto-digitize feature is great - just upload your image and it does the hard work for you. I just started doing more monogramming, so the Monogramming tool is fantastic - so many designs and options. I'm also in the process of creating more applique designs since I use a smaller machine and don't have the capability of the industrial ones. So the Multi-hooping and Appliqué tools are great for us smaller machine users. 



What’s the best advice you can give to fellow embroiderers or people who are just starting out with machine embroidery?

Take time to really learn it before just diving in. Watch videos, learn from other embroiderers, and be easy on yourself. It takes time to learn the ins and outs (I'm still learning new things every day), and have fun with it. Make designs that you love - that's the key.




Check out Maureen’s designs on her website or on Instagram and  TikTok


Maureen kindly created this 90's themed free design for our faithful readers. Click the button below to access the design.









Access the Free design


Visit the Hatch Home Business Hub for more information and to request the FREE eBook.


⭐⭐⭐⭐⭐

The definitive choice when selecting embroidery software for your home embroidery business.

Hatch Embroidery software is a comprehensive embroidery design solution that offers a range of tools and features for both beginners and seasoned embroiderers.

Here’s why it's a great choice for your business:

  • User-Friendly Interface: The software is designed with a user-friendly interface that makes it easy for anyone to start creating beautiful embroidery designs, regardless of their experience level.
  • Powerful Editing Tools: It provides powerful editing tools that allow users to resize, edit, and adjust embroidery designs with precision. This is essential for businesses that need to customize designs according to specific customer requirements.
  • Wide Range of Formats Supported: Hatch Embroidery supports a wide range of machine file formats, making it versatile for use with different embroidery machines. This flexibility is crucial for businesses operating with multiple machine types.
  • Professional Quality: The software generates professional-quality stitches, ensuring that the end products are of high quality, which is vital for maintaining customer satisfaction and business reputation.
  • Extensive Design Features: With features like auto-digitizing, lettering, monogramming, and even special effects, businesses can offer a wide range of embroidery services, increasing their market appeal and potential revenue streams.
  • Regular Updates and Support: Hatch provides regular software updates and robust customer support, ensuring that businesses can always access the latest features and get help when needed.

Overall, Hatch Embroidery software equips your business with the tools necessary to create stunning, high-quality embroidery designs efficiently and effectively, enhancing productivity and customer satisfaction, making it pivotal when selecting suppliers and supplies for your home embroidery business.

We hope this blogs helps you when choosing the best embroidery machine for your home business.


Hatch Embroidery software products are in popular use in over 120 countries. It is time to join the global trend and give Hatch a try! The 30-Day Free Trial grants you unlimited use of all the amazing features and the 30-Day Money-Back Guarantee ensures that there is absolutely no risk involved. In fact, choosing Hatch Embroidery software is one of the smartest things you can do when selecting suppliers and supplies for your home embroidery business.

Enjoy over 500 FREE lessons presented by our own embroidery experts at Hatch Academy. Grow your confidence and embroidery skills fast to start creating your own beautiful designs in no time!


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FAQs

Who is Maureen Hochdorf?

Maureen Hochdorf is a family travel creator and embroidery business owner based in Scottsdale, Arizona. She runs Mommy Mo Adventures, where she shares travel content and sells custom embroidery designs.

How did Maureen get started with machine embroidery?

She began machine embroidery about a year and a half ago, initially purchasing designs online before deciding to learn digitizing herself.

Why did Maureen start digitizing her own designs?

She wanted more creative control and found that purchased designs didn’t always meet her expectations. Learning to digitize allowed her to bring her own ideas to life.

What inspires her embroidery designs?

Her designs are inspired by family travel experiences, her daughter’s interests, and her family’s love of Star Wars.

What are her favorite features in Hatch Embroidery?

Maureen loves the auto-digitize feature, monogramming tools, multi-hooping capabilities, and appliqué tools—especially as a smaller machine user.

What advice does she give beginners in machine embroidery?

Take time to learn the basics, use educational resources, be patient with yourself, and most importantly—create designs you truly love.

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